The Ashland Outdoor Store

1% Of Sales To Mt. Shasta Avalanche Center*

The Ashland Outdoor Store will donate 1% of sales to Friends of the Mt. Shasta Avalanche Center from every purchase made by Mt. Shasta Avalanche Center members in our store or online. We’ll tag and track your purchases so that every time you shop you will be supporting Mt. Shasta Avalanche Center.

The Mt. Shasta Avalanche Center's mission is to enrich the Mount Shasta Area backcountry experience by providing professional forecasting, real-time information, and avalanche safety training.

The Shasta/McCloud Ranger District on the Shasta-Trinity National Forest houses and runs the avalanche forecasting operations of the avalanche center. It houses two full-time avalanche forecaster and one professional field observer, and provides infrastructure including office space, computers, internet access, phones, vehicles, fuel, safety equipment, and supervision. The forecasters gather avalanche, snowpack, and weather observations then use this data to create and issue avalanche advisories and avalanche warnings. Both employees also function as climbing rangers on Mt Shasta and also teach all the educational components that the avalanche center offers throughout the winter months.

The 501(c)(3) not for profit organization known as Friends of the Mount Shasta Avalanche Center is focused on fundraising to support the financial needs of the Mount Shasta Avalanche Center. It consists of a volunteer Board of Directors and a paid Executive Director help run programs and operations. Through its fundraising efforts this group provides much of the funding necessary to cover budget expenses and operations. Expenses paid for by the not for profit include the costs of continuing education and some of the cost of the equipment necessary for the forecasters to operate safely in the field. Fundraising for these expenses is accomplished through the organization of the annual Snow Ball, movie nights, slideshows, the Mt Shasta Ascension backcountry randonee race, by securing sponsorships and grants, as well as by gathering private donations and conducting a membership drive for user support.

What FMSAC Does:

  • Together with the Shasta-Trinity National Forest we provide funding, effort, and equipment towards operating the Mount Shasta Avalanche Center.
  • Help the MSAC to provide avalanche education presentations and companion rescue clinics, including new programs targeted specifically at motorized and youth backcountry user groups.
  • Develop and maintain the MSAC website for year round backcountry recreation safety information.
  • Fund remote weather stations to collect real-time weather data used by our forecasters, posted on the avalanche.org.
  • Maintain public avalanche interpretive area in the Old Ski Bowl on Mt Shasta.
  • Help fund MSAC forecasters’ professional development opportunities and an avalanche education training fund for community members.
  • Fund information and advisory road signage on popular backcountry access roads.

*1% of sales to be contributed in cash and/or products on a monthly or quarterly schedule based on volume and/or necessity.

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